SEO Articles & Tips | Search Engine Optimization Resource

People usually confuse page rank with link popularity. They may appear the same, but the fact is that page rank and link popularity are very much different. For instance, link popularity is a measure of a website’s popularity and the number of links that are connected to it. It is also a measure of the quality of the websites connected to your website. On the other hand, page rank is a term used by Google in classifying websites according to description, keywords, and link popularity. It makes use of a ranking from 1 to 10. Thus link popularity is a measure of quality while page rank is a measure of quantity.

One of the most critical things for a website owner is link popularity. No one would know that a website exists if the website is not popular at all. One can enable a website to gain popularity through various pop up campaigns, but when the quality of the website leaves a lot to be desired, then the link popularity suffers.

Link popularity can be gained by having the proper keywords on your site, link exchange, and maintaining a good reputation. Link exchange allows your website to gain popularity in search engines. This would mean more traffic to your site and in turn more profits for any website owner. Read the rest of this entry »

Search Engine Optimization (SEO) will be more effective and successful if related articles and proper input of keywords are always placed on top priority. If you want your website to become more popular and attract more visitors, then your optimization efforts should center on these two very important aspects. Increasing the popularity of your site means that visitors find your content helpful.

The number of keywords divided by the number of words used is referred to as keyword density. Based on observations, keyword density of articles ranges from 2% to 12%. There are authors who recommend 2.5% while others go for a higher percentage at 8%. With this scenario, a 400-word article can contain between 9 and 32 keywords. It is advisable however to be careful with the use of keywords in SEO.

It would help a lot especially for beginners to read articles found in websites that get the top ranks. This will give a first-hand idea on how SEO in terms of keywords can boost the ranking of a website. Read the rest of this entry »

SEO through natural search engine rankings can get your web site to the top by following some basic steps. As simple as they are, even a beginner in the business could well achieve your objectives of getting more web traffic.

There could be a need to rebuild your web site. Have a close look at how your present web site fares in terms of search phrases, titles, links and others. You must realize that in doing SEO, there should be correct percentage of search keywords or phases and should be spread throughout the page.

Another effective SEO strategy is to include high quality links to your site. Look for high ranking sites that are similar to the goods or services that you offer. This will attract other users to your site. This is because having high ranking links will assure that your web site is indexed by search engines. Read the rest of this entry »

Google is, by far, the most popular search engine in the net today. In fact, it is so popular that it has become almost a dictionary word that means search or to search. Even if you have no idea how Google works, you must have heard the term countless of times at some point or another. Many people, internet savvies, especially, use the term google synonymously with search.

From time to time, you may have heard people say “google it”, instead of saying “search it”. Quite a lot of Search Engine Optimization companies, too, are largely Google-based. Many of them, too, are vigilant in order to find out what Google’s next step would likely be. While it is almost impossible for these Search Engine Optimization companies to get ahead of Google, they would not want to be left behind either.

What sets Google apart from its other competitors, such as Yahoo and MSN, is that it does not show sponsored results at the top of the page showing the search results. This is a particularly good thing because then, the attention of the browser or searcher will not be drawn away from the actual targeted search results. Read the rest of this entry »